Monthly Archives: October 2011
Austin, Texas: A Builder’s Paradise
In the early morning hours of Oct 20th my flight landed in Austin, TX which was the destination for this years 2011 Sunbelt Builders Show. This is considered the one-stop-shop for anyone in the building industry. To be honest, I … Continue reading
Branding Coffee
In Canada, there is a brand of coffee shop that has taken marketing well beyond the next level when it comes to promoting self image. The famous Tim Horton’s coffee chain is a familiar site to the Canadian terrain as … Continue reading
The Simple Pen
The first promotional advertising item that I recall ever seeing was a simple plastic pen with a Sears logo imprinted on the barrel. The pen was in my possession for many years and it’s advertising benefit was had paid for … Continue reading
Logo’ed Merchandise Always In Style
As a frequent flyer, I visit most Airports throughout the country. While navigating between the exit ramp and the baggage section, I always notice branded shirts or jackets shining their corporate profile in the most unlikely of places. The group … Continue reading
